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Under the trend of film cross-border integration, the industry needs a "new force" like Sunac culture.

Is the ceiling of the movie market still far away? Besides box office income, how can the value of movie content find an incremental market?

Reading entertainment | yiqiduyu

Wen | Zero One

The 4th China Film and Television Capital Summit held on June 11th looks a bit "mixed". Combining "finance and economics+film and television+cross-border+integration", the summit also held two special round-table dialogues, among which the round-table dialogue with the theme of "New Consumption, New Cross-border Scenes of China Films" brought together a group of "cross-border people" who are far or near to the film.

Participants in this round-table dialogue include Wang Jianer, Party Secretary and Chairman of Shanghai Film Group; Sun Zheyi, President of Sunac Culture Group and Executive Director of Sunac China; Chen Sicheng, a famous director, screenwriter and actor; Zhang Yu, investment partner of sequoia capital china; Wang Ran, founder and CEO of Yikai Capital; Zhang lei, CEO of Yuanjing Technology Group; Executive Director of POP MART; Chief Operating Officer of the Group; Side, President of China District, etc. They are from various fields, including film and television, investment, environmental protection and new consumption.

This is the first time that Sunac Culture participated in the China Film and Television Capital Summit. As a film "new force" established just over two years ago, Sunac Culture has successively participated in the joint production of mainstream blockbusters such as My People,My Country and A Writer’s Odyssey, and at the same time, it has actively deployed and launched works such as Luo Xiaohei’s War and Wish Dragon in the animation field. At the strategic conference held last month, Sunac Culture showed the panoramic layout of the Group’s business to the outside world for the first time, and launched two major content brands, namely "Sunac Film and Television" and "Sunac Animation", and at the same time revealed a new positioning centered on "IP+ Content+New Consumption Scenes", and its strategic objectives are in line with the theme of this forum.

Since the outbreak, the film industry has experienced a period of ups and downs. From shutdown to recovery, the international market has not yet returned to normal. Although the film market in China has recovered rapidly, the market income source is still relatively single, and the industry is still exploring more stable business models. The topic involved in this "new consumption, new cross-border scenes of China movies" is more related to the future of the film industry, or the development node it faces-Is the ceiling of the movie market still far away? Besides box office income, how can the value of movie content find an incremental market?

one

The future of the film industry lies in "more than box office"

In the keynote speeches and forums of this film and television capital summit, many guests mentioned the same phenomenon:There is a huge difference between the income composition of China film market and the international market.

Yan Yan, the founding managing partner of Safran Asia Investment Fund, pointed out in his keynote speech that the box office revenue in China film market accounts for almost more than 90%, but the box office revenue in the US film market only accounts for 30% of the total, and two-thirds of the revenue comes from the "back market", such as DVD, pay TV, derivatives, etc. "For example, the famous movie Titanic has a box office of more than 2 billion US dollars, but its back income has reached nearly two billion US dollars.

Director Chen Sicheng mentioned that the film industry is now "empty and influential", and nearly 100 million viewers in Detective Chinatown 3 bought tickets to go to the cinema during the Spring Festival. "But now we.Except for the consumption behavior of watching movies and the consumption scene of cinemas, everything else is almost zero.. Chen Sicheng also mentioned that all domestic cultural film companies together have a market value of less than 16% of Disney’s. In this regard, Chen Sicheng believes: "Disney is not just a logic of selling movie tickets. It sells its own movie tickets around the world, sells its own ideology, and sells its own goods around the world."

Sun Zheyi, president of Sunac Culture Group and executive director of Sunac China, also mentioned the great energy of Disney model and the value of its original IP. "We look at Disney, which is the IP of Star Wars. Their $10 billion box office has a revenue of $40 billion. This piece is the value of real IP. And if this piece pulls the value of global derivatives, the top 50 does not have an IP of China. "

The box office revenue of China film market is absolutely mainstream, but this should not be the "final form" of the film industry.This may also be the reason why new entrants such as Sunac Culture and state-owned film giants such as Shangying attach importance to "IP operation"-Sunac Culture just released a new strategic positioning of "IP+ content+new consumption new scene" last month; Wang Jianer, Party Secretary and Chairman of Shanghai Film Group, also said in the forum that "big IP development" is one of the company’s three core strategies: "From the beginning of creative theme, we should establish the concept of big IP and consider how to combine the investment and new consumption of this film. At the extension end, we should consider the whole chain operation mode and cross-border content operation mode."

From 2010, the box office just broke 10 billion, and the number of national screens just broke 6,200, to 2019, the box office income of 64.266 billion yuan and 69,000 screens. The box office income of the film market has developed rapidly in recent years and slowed down in the past two years, but this does not mean that the ceiling of the film industry has arrived.The diversified business model of high-quality IP still has great potential. The potential beyond box office income-consumption, tourism and technology, the next peak of the development of China film industry needs China film content to try more cross-border forms and create greater value in the vast world of derivative markets.

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There are n ways to realize the cross-border integration of movies.

How can the industry do better?

Among the cross-border objects of China film market, "new consumption" is perhaps the most important one. In Mr. Reading Entertainment’s view, this is determined by the background of the great economic development era. In 2020, the National Development and Reform Commission said that China will soon surpass the United States and become the largest consumer market in the world. With the outbreak of strong market scale and active consumption power, a large number of "new consumption" subdivisions have experienced explosive growth: for example, POP MART, with a market value of over 100 billion due to the "blind box economy", the rapidly rising Hanfu market, offline script killing, werewolf killing and other new forms of entertainment consumption.

The mushrooming "new consumption" not only reflects consumers’ enthusiasm for emerging consumer goods, but also reflects the vitality and scale effect of the whole China consumer market.

In this summit forum, Wang Ran, founder and CEO of Yikai Capital, thinks thatThe consumer market has created opportunities for the film industry. ": "Because of the uniqueness of China’s consumer market, its volume and growth have led to so many new consumer brands in China, and new consumer companies like Bubble Matt can break ground and have a large number of them.Capital comes together. Therefore, the capital’s enthusiasm for the consumer industry will indirectly provide a positive for the film and television industry, and integrate with them to grow together with them.Wang Ran believes that in this sense, some unfavorable factors will just force the industry to make a faster breakthrough in the model.

At present, some companies in the industry have actually considered and practiced the possibility of film cross-border integration in many aspects.

Using the existing resources of cinemas combined with new consumption, Wang Ran thinks it is a very important topic, especially for the projection industry. In the cinema space, it can be combined with new brands, new retail, new entertainment and new catering. Reading Entertainment Jun also believes that many of the existing cinema income models actually come from selling goods and advertisements, and the future development may be in the direction of greater integration with commercial real estate and more subdivided new consumption combination.

The derivatives market is a very wide field. Among them, some manufacturers combine IP to produce new consumer products, such as POP MART and Marvel Comics, Harry Potter, Mickey’s co-branded gift box, etc. The tide play based on IP production is a proven and mature mode in IP development mode, and the new upsurge is driven by new gameplay such as IP itself and blind box. In addition to hand-playing, co-branded makeup, co-branded skin of games, and co-branded beverage packaging have all become the gameplay of movie IP derivatives, realizing the influence of movie IP in a large number of consumption scenarios.

There have also been many attempts at the real-life entertainment mode of the movie IP+ Wenlv. In this field, there are both Huayi Brothers’ film town business with light asset model and Sunac culture, a new film force with great advantages in the real estate industry.

It is not difficult to find that there are many ways to realize the cross-border integration of movie IP and new consumption scenes.So, how does the China film industry need to strengthen the cross-border prospect at this stage? Reading Entertainment Jun synthesized some opinions of this forum.

First, most forum guests emphasized the value of head IP. Indeed, whether it is Disney or the Japanese animation market, the cornerstone of cross-border is that the content itself is most widely recognized and thus forms a strong IP influence, so that the subsequent cross-border integration and industrial chain can be opened.

Second, we should jump out of self-limiting thinking. Zhang Yu, a sequoia capital china investment partner from the fashion industry to the investment circle, believes that the change of concept is very important: "Film is a very important link in the overall business planning, just like what we call traditional media, but it is not the only one." 

Third, we should attach importance to localization. China people have the cultural soil of China, so we should combine it with contemporary cultural scenes. This can be seen from the top movie themes in the box office of Chinese movies in recent years. Movies related to local cultural context often occupy the mainstream, and the China market needs localized IP cross-border forms.

Fourth, we must make long-term preparations, and both content creation and cross-border integration need to build long-term value. To form a plan, all kinds of derivative development of IP should be advanced to the content creation stage or even before. In this regard, Sun Zheyi said in the forum, "Whether it is a derivative team or a real-life team, we will focus on content development, including the choice of our theme. We like animated film products and science fiction products, because this kind of product is the easiest to be derived and made real."

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Taking the IP "integration" route, Sunac culture is well prepared.

At the brand strategy conference held by Sunac Culture in May this year, Sun Zheyi said that IP building will be the core starting point of Sunac Culture:"IP is the foundation, content is the amplifier, and new consumption and new scenes are the expansion paths of commercial value."

The strategic direction of Sunac Culture coincides with the overall views of the guests in this round-table dialogue. Then, for the cross-border integration of movies, what "big name" does Sunac Culture, which focuses on the strategic positioning of "IP+ content+new consumption and new scenes", hold?

Head concentration is a major trend in China film market, and in the context of cross-border integration, head IP is also the basis of everything. Sun Zheyi also mentioned in the round-table dialogue: "Only the head IP can get through this model, and the waist IP can’t adapt to an industrial chain."

Therefore, after more than two years of hard work, Sunac Culture has established an advantageous IP content layout in both the present and the future. At present, Sunac Culture has mastered the well-known secondary IP such as Ali and Luo Xiaohei, and the films A Writer’s Odyssey and Wish Dragon have also been successful in various schedules.

What’s more worth mentioning is that the influence of these IPS is also very impressive in overseas broadcasting. The first animated work "The Battle of Luo Xiaohei", the IP "Luo Xiaohei" of Sunac Culture, landed in the Japanese market last November, creating a box office record for domestic animated films in Japan; Wish Dragon, the first animated film originally developed, produced and jointly produced by Animation, an animation studio under Sunac Culture, was launched on Netflix on June 11th. On the first weekend of its launch, it won the first place in Netflix’s North American animated film hit list, the second place in the global IP content hit list, and the first place in more than 19 countries such as the United States, Canada and France. Overseas media, including Variety The New York Times, published positive comments, and also gained 77% freshness of rotten tomatoes and 83% audience praise of popcorn index. The recently released Top10 list of Netflix movies in the 24th week of 2021, Wish Dragon once again swept the world to the top with a super high score of 5,118, and the domestic animated films made gratifying achievements in going to sea.

Not only that, Sunac Culture has reached in-depth strategic cooperation with well-known directors and producers such as Frant Gwo, Rao Xiaozhi and Chen Guohui, and at the same time, seven animation studios have been set up in the animation field. A number of animation directors, including Legend of Deification directors Cheng Teng and Li Xia, have formed a "dream team" of Sunac Animation, focusing on the development of "animation+science fiction", two fields that are most suitable for IP cross-border integration.

In addition to content layout, the long-chain operation mode of Sunac culture is bound to become another weapon to boost IP value amplification.

Based on Sunac Group’s dominant position in the real estate industry, Sunac Culture has a large number of cultural tourism hotel resources, cultural tourism cities, theme parks, Qingdao Cinema Film and Television Comprehensive Base, etc. These rich offline resources give Sunac Culture enough foundation to operate movie IP and connect fans to create a large number of new consumption scenes. According to Sun Zhe’s introduction, Sunac Culture has also increased its weight in the field of live e-commerce, locking in the characteristic track of IP live e-commerce. With Sunac Culture’s patient advance layout and long-term strategy blessing, these superior resources can provide diversified power sources for the future cross-border integration and development of movies.

Generally speaking, Sunac Culture has defined itself as an IP commercial operation company from the very beginning, and has taken the lead in the general trend. For the whole film industry, it has become a top priority to find the value amplification of film IP in the vast consumer market outside the box office revenue. In this process, Sunac culture is not only an intruder in the new film market, but also a pioneer in exploring the future of the industry.

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Byd Han understands the big space.

The progress of China brand cars in recent years is obvious to all, and some excellent achievements have been made in both internal and external design and comprehensive performance. As a medium and large car, Han has many bright spots. Next, let’s take a look with Xiaobian.

First look at the appearance of Han. The front of Han’s car looks very clean and sporty. Coupled with the angular headlights, it looks quite dynamic and lively. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4975MM*1910MM*1495MM, and the car body looks very capable with large-sized thick-walled tires, which looks full of sports. In the design of the rear of the car, the lines at the rear of the car are cold, and the taillights look very capable. Overall, they are still relatively tough.

When I came to the Han car, the interior of Han adopted a sharp shape, which made people feel very young and fashionable. The steering wheel design of this car is very dignified, and it is made of genuine leather, which gives people an impulse to control it. Let’s take a look at the central control, with a 15.6-inch central control screen, which makes the interior design quite layered and meets the aesthetic standards of most consumers. Let Xiaobian introduce the dashboard and seats. The dashboard design is remarkable and the sports atmosphere is in place. The car uses a leather/suede mix seat, which is wide and thick and has good overall comfort.

The car is equipped with car networking, driving mode selection, remote control key, Bluetooth key, NFC/RFID key, UWB digital key, indoor atmosphere light, traction control (ASR/TCS, etc.) and other configurations, and the configuration has reached the mainstream level of the same level.

The car introduced today is not only eye-catching in space, but also has reached the mainstream level in various configurations, and there is nothing to be picky about driving experience and space experience. If you like, you can pay more attention to it!

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BYD Tang real car appearance map exposure 7-seat layout

Spy photos Recently, the domestic media exposed a set of pictures of a brand-new BYD Tang real car. Before that, we have exposed the interior part. The new car has been greatly upgraded both inside and outside, and it is expected to be released and listed in 2018.


If you take a spy photo of a new car, please submit it to spyphotos@bitauto.com. If it is adopted, we will provide remuneration. Everyone can be the media, looking forward to your exclusive spy photos, welcome to join the big family.


The appearance of the new car adopts the "Dragon Face" design, and the overall look is more refined. The large mouth air intake grille is very family-recognizable, and the air inlets on both sides are increased.Transverse width, giving the front impact. The headlight design of the new car is sharper. The interior of the lamp group or the matrix shape of three LEDs is adopted, and the Chinese character "Tang" LOGO is hung in the center of the net.

The "Build Your Dreams" logo was adopted at the rear of the new car for the first time, and the penetrating rear taillights also catered to the current design trend. At the ends of the taillights, symmetrical winding design is adopted, which makes the rear of the taillights look more exquisite. In terms of dimensions, the new width and height are 4870×1940×1720mm and 2820mm respectively, and the layout of 7 seats is standard. In addition, the high-profile models will also be equipped with high performance from the Brebo brand.

In the power part, the new Tang will continue to be equipped with a 2.0T plug-in hybrid system, and the system integration will exceed 368kW, and the 0-100km/h of high-profile models is expected to be shortened to 4.5 seconds. In addition, the new Tang also has a single-drive model and a pure electric version, of which the pure fuel version will be equipped with a 2.0T, 151kW.

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Aouita’s full-scale opening does not rely on high-precision map smart driving push

On April 18th (Shanghai), Aouita Science and Technology announced that the OTA upgrade of AVATR.OS 2.3.0 system will be promoted from now on, which will open a smart driving version that does not rely on high-precision maps for all users of Aouita 11, covering all the national highways, national highways, provincial highways, township roads, main roads, auxiliary roads and branch roads, bringing a new experience of "all the countries can drive, and the more they drive, the better they drive".

Know the road better: the NCA in the urban area is advanced again, and it continues to iterate to seize the "intellectual high point"

The whole system of Aouita 11 comes standard with global sensing hardware including three laser radars, which is matched with HUAWEI ADS 2.0, a high-level intelligent driving assistance system of Huawei, to achieve "intelligent driving on the ceiling". This OTA upgrade not only opens a smart driving version that does not rely on high-precision maps for all users of Aouita 11, but also adds NCA Mute function, Highway NCA intelligent speed reduction when approaching the toll station, steering wheel release reminder, frequent destination recommendation and other functions, which makes the smart driving experience more humanized.

The NCA Mute function means that you can manually switch to the urban lane cruise assist (City LCC) with one button in the urban intelligent driving pilot assist (City NCA), which makes your trip more flexible and comfortable. Moreover, in the above two intelligent driving states, the recognition ability of supporting the lever to enter special lanes such as tidal lane and bus lanes is added, which makes the traffic more convenient.

In the state of Highway NCA, when the toll station is newly added, the intelligent driving system can automatically slow down to 60km/h, which makes high-speed intelligent driving more worry-free. In addition, the function of steering wheel release reminder option is added, and two gears, standard and comfortable, are added; At the same time, the function of quick navigation recommendation for frequent places is added, and common destinations will be intelligently recommended on the navigation homepage, so that you can arrive by smart driving with one click, and you are more familiar and caring.

Safer: Avoidance of side obstacles and parking service-assisted AVP mapping can directly calculate the route and activate it.

In terms of user’s pain points in active safety and intelligent parking, lateral obstacle anti-collision (LOCP) and parking service assist (AVP) are added for further advancement, which makes driving stable, parking well and worry-free.

LOCP function, when the vehicle recognizes a lateral obstacle and there are safety risks such as collision and driving away from the road boundary, the system will automatically trigger emergency intervention and automatically turn to avoid, so as to avoid or reduce the collision risk in time.

The advanced parking service Assistant (AVP) only needs to walk through the parking lot once, and the collection parking space is selected by default. The map can be directly calculated and activated, and the central control screen can also display the AVP interface to make the parking experience more comfortable; After the upgrade, AVP can also be activated in the parking space, which supports the smooth switching from parking space A to parking space B in the same basement, so that users can enjoy the relaxation of freeing their hands from entering the parking lot.

More intimate: the functional experience is upgraded, and smart travel knows you better.

Based on the real needs of users, Aouita continues to advance, and is committed to becoming the "smart incarnation of knowing you" for every user in the smart travel world. To this end, humanized innovation will also be implemented in the product details, and the experience of four-door shortcut buttons, inductive locking mobile phone APP vibration reminder, voice deletion navigation route points will be upgraded.

Relying on the in-depth empowerment of CHN model, Aouita and Huawei have implemented the strategy of integration, co-creation and win-win cooperation, making Aouita the first brand to open smart driving and pushing to all users without relying on high-precision maps. In the follow-up, Aouita will continue to bring high-level smart drivers who know more about China users and China roads, and lead the new track of high-end smart electric vehicles with far-ahead smart driving strength.

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BYD Qin pro is China Tesla? These points tell you why you bought Qin pro.

I believe that my friends are still wanting more, and a brand-new energy source is coming out again-PRO. He has made great achievements in the field of new energy and never let consumers down. What kind of car is Qin pro, known as the "China"? Can it be accepted by the times? Let Xiaobian open your eyes today!

Designer’s operation

Since the former design director Iger was hired, our products have finally got rid of rusticity in design style, and have been well received by consumers in the market. Qin pro was designed by former designer Iger himself.

Iger graduated from the International Academy of Arts and Sciences in Milan, Italy, majoring in design. He is a favorite pupil of the famous design teacher Silva. He has created countless magic cars such as A3, Q7, TT and R8. This time, I believe it will make our eyes shine.

China ""

Pro adopts the latest "Dragon Face" design language, and the large-mouth air intake grille with "dragon beard" headlights adds a new atmosphere and a sense of movement. The design is relatively simple, and the overall line looks euphemistic. Together with the through taillight line, it is calm, neat and generous.

In the overall appearance, it is not inferior, not lost at all, so it enjoys a good reputation-China.

Pro upgrade is more spacious

In terms of size, it is longer, wider, taller and bigger. With a super spacious suitcase, no matter what shape people are, there is no need to worry about the crowded space inside the car. No matter how many things you have, you don’t have to worry about not letting go. It’s just so capricious.

Strong momentum is ready to go.

It is understood that Qin pro has released two versions of pure electric version and plug-in hybrid version, which are consistent in appearance. The plug-in hybrid version of Qin pro is equipped with a 120 motor (up to 150KM/h) and a 1.5L naturally aspirated or 1.5T (up to 200KM/h) in terms of power. The acceleration of a hundred miles takes only 5.9 seconds and the spike is 7.09 seconds.

In terms of power, it has been widely praised by major consumers, and it has received rave reviews on the websites of major cars. Can pro compare with it?

Stay tuned for actual battery life.

I believe that friends who love cars will care about the performance of new energy vehicles in battery life. From what has been released, we can know that its battery life is 80-100KM, so what kind of battery life will pro have? Still to be known! However, Xiao Bian believes that my brother is quite good, and the younger brother is definitely not bad. The actual battery life should exceed 100KM.

Summary: The back waves of the Yangtze River push the front waves, and Qin pro will do its part.

Qin used to do a good job in power, space and configuration, but the appearance has always been complained about this PRO upgrade, which has filled this short board. Therefore, as long as the price of Qin PRO is reasonable in the future, it is a high probability event that the monthly sales volume exceeds Qin. However, in the current system and intelligent acceleration, PRO should be able to add many technologies to surprise consumers, which is worth looking forward to.

I believe that in the future, we will go further and further, do better and better in the brand, and make products that are satisfactory to the people and suitable for the people of China.

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Equipped with curved screen and electromagnetic suspension, equipped with 8155 chip, Star Road Eta Ursae Majoris official map exposure.

Objectively speaking, as a high-end brand of Chery Automobile, Xingtu Automobile has been somewhat unsatisfactory in terms of sales since its establishment.

Not long ago, after the high-level changes, there is no doubt that Starway will make big moves.

Sure enough, the official map of Eta Ursae Majoris, a brand-new model of Xingtu Automobile, was exposed recently. The new car is also based on Starway M3X Mars Architecture 2.0, and it is positioned as a medium-sized SUV.

From the picture, the appearance design of Star Road Eta Ursae Majoris is different from other models currently on sale, which can be said to be full of futuristic and technological sense. It has a similar design style to Chery Oumengda, which was listed not long ago. The air intake grille is borderless. The headlights also adopt a penetrating design, which is very recognizable.

The slender body is decorated with many waistlines, and the B-pillar and C-pillar are also blackened and equipped with your Tibetan door handles. At the front fender, there is also an exclusive logo decoration. The hub is petal-shaped and equipped with red calipers.

Compared with the front face and the body, the design of the new car is more radical than that of Chery Oumengda. Equipped with hollow spoiler, high-position brake light and penetrating taillight design, the line design is more complicated, and the exhaust layout with two sides and four outlets is adopted. The length, width and height are 4781/1920/1671mm and the wheelbase is 2815mm respectively.

The design of the interior is somewhat similar to that of Chery Oumengda. The overall feeling is simple and luxurious. The entire center console has almost no physical buttons, and is equipped with a 24.6-inch curved central control panel and a two-piece sports steering wheel.

However, above the central armrest storage compartment, it is equipped with three knobs, which should be used to control air conditioning and volume. On the central armrest, there is no gearbox, so it is very likely that the design of the arms will be used.

In addition, the new car will be equipped with Lion6.0 car system, Qualcomm Snapdragon 8155 chip, L2.9-class assisted driving, 50W wireless fast charging, Queen’s co-driver, signal function, CDC electromagnetic suspension and all-terrain four-wheel drive system.

In terms of power, the new car will still be equipped with the 2.0T engine with excellent Starway power, matching the 7-speed wet dual-clutch gearbox, with a maximum power of 261 HP and a maximum torque of 400 Nm.

It is also reported that Starway Eta Ursae Majoris is matched with an 8-speed automatic manual transmission.

According to the car quick review, Starway Eta Ursae Majoris has many bright spots in exterior interior design and configuration, and it is a new car worth looking forward to.

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Extreme krypton 001 will push lightning to switch intelligent four-wheel drive system to improve 34km battery life.

  [Pacific Auto Network New Car Channel] On July 11th, the intelligent acceleration slip regulation was officially released on the evolution day. The official said that the intelligent four-wheel drive system with lightning switching will be launched in the future. The lightning switching function can make three driving modes switch intelligently. The official said that its comprehensive cruising range under CLTC conditions can be improved by 34km. In addition, the official also revealed that the drift model is currently being developed.

  It is reported that when users buy a car, they often make a dilemma between high performance or long battery life, two-wheel drive or four-wheel drive. Through the unremitting efforts of the R&D team, the intelligent drive system has evolved, bringing the world’s first mass-produced lightning-switched intelligent four-wheel drive system, which will be the first to be carried in the following version of Krypton 001 YOU.

  Lightning switching can realize intelligent switching of rear drive/four-wheel drive in the blink of an eye of 0.4 seconds. Extreme Krypton 001 can realize the intelligent switching of full-time rear-drive mode, rear-drive mode and rear-drive mode through various driving modes, and the comprehensive cruising range under CLTC working conditions is increased by 34 kilometers.

  When choosing the economic mode, the vehicle can reduce energy consumption while having the rear-drive experience, and the cruising range performance is better than the comprehensive working condition; When choosing comfort mode, timely four-wheel drive will intervene according to road conditions. Ordinary road sections are driven by a single motor, which saves more electricity. If you encounter high slopes, gravel and dirt roads, the four-wheel drive mode will be intelligently switched, so that the vehicle can run stably and get out of trouble efficiently; Full-time four-wheel drive with sports/snow/sand/off-road/personalized driving mode can make driving more stable and effectively solve the safety hazards of understeer, tail flick or slip.

  Based on the lightning switching intelligent four-wheel drive system, the drift mode created by Krypton for performance enthusiasts is being developed and tested, so please look forward to it.

  The intelligent anti-skid dTCS distributed system newly developed for electric vehicles, the official said, can use 10 times faster processing speed than the mainstream TCS traction control system when there are signs of skid at the wheel end, instantly distribute the wheel end, increase the grip of the driving wheel, assist the driver to quickly stabilize the body and strengthen the ultimate handling ability of the whole vehicle.

  According to the official, the measured intelligent acceleration slip regulation can increase the maximum controllable speed of Krypton 001 by 5-15km/h when it makes extreme cornering on an ice ring with a diameter of 200-250m. (Photo/Text/Photo: Pacific Auto Network Uchihiro)

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The State Council issued the Regulations on Promoting the Development of Individual Industrial and Commercial Households; The central bank and other three departments released heavy information on sto

[Looking at China]

The State Council: Encourage and guide venture capital institutions and social funds to support the development of individual industrial and commercial households.

On October 25th, the State Council issued the Regulations on Promoting the Development of Individual Industrial and Commercial Households. The regulations propose that the state encourages and guides venture capital institutions and social funds to support the development of individual industrial and commercial households; The state implements fiscal and taxation policies that are conducive to the development of individual industrial and commercial households; The state promotes the establishment and improvement of the credit evaluation system for individual industrial and commercial households, encourages financial institutions to develop and provide financial products and services suitable for the development characteristics of individual industrial and commercial households, expands the scale and coverage of loans for individual industrial and commercial households, and improves the accuracy and convenience of loans.

The central bank, China Banking and Insurance Regulatory Commission and the foreign exchange bureau held a meeting to release heavy information on stocks, debts, foreign exchange and housing.

At the meeting, the central bank and the foreign exchange bureau proposed to strengthen departmental cooperation and maintain the healthy development of the stock market, bond market and property market; The China Banking and Insurance Regulatory Commission meeting emphasized that under the background of the innovative development and steady transformation of the real economy, the good foundation for the long-term investment value and stable operation of the capital market will not change.

CSRC: Expand high-level institutional opening and broaden financing channels for overseas listing.

China Securities Regulatory Commission said that the capital market should adhere to the purpose of financial services to the real economy, comprehensively deepen reform, improve the multi-level market system, improve the functions of the capital market, and increase the proportion of direct financing. Expand high-level institutional opening, broaden overseas listing financing channels, and strengthen pragmatic cooperation with the Hong Kong market. We should persist in combining the general laws of the capital market with the reality of the China market and the excellent traditional Chinese culture, and accelerate the construction of a modern capital market with China characteristics.

The National Development and Reform Commission and other six departments issued documents to support the upgrading of foreign capital in China.

Six departments, including the National Development and Reform Commission and the Ministry of Commerce, recently jointly issued the "Several Policies and Measures on Promoting the Expansion of Foreign Capital with Emphasis on Manufacturing Industry", further increasing the attraction of foreign capital in manufacturing industry, focusing on solving the outstanding problems faced by foreign-invested enterprises, comprehensively strengthening the promotion and service of foreign investment, and promoting the high-quality development of utilizing foreign capital. Support qualified foreign-invested enterprises to raise funds by listing on the main board, science and technology innovation board, Growth Enterprise Market and Beijing Stock Exchange, listing on the basic layer and innovation layer of the New Third Board, and issuing corporate credit bonds.

The Ministry of Finance and other three departments: include e-cigarettes in the scope of consumption tax collection.

On October 25th, the Ministry of Finance, the General Administration of Customs and the State Administration of Taxation issued an announcement on the collection of consumption tax on e-cigarettes. E-cigarettes are included in the scope of consumption tax collection, and e-cigarettes subheadings are added under the heading of tobacco tax. E-cigarettes shall be taxed at an ad valorem rate. The tax rate for the production (import) link is 36%, and the tax rate for the wholesale link is 11%.

Ministry of Agriculture and Rural Affairs: Expand the current investment in agricultural and rural infrastructure construction.

According to the official website news of the Ministry of Agriculture and Rural Affairs, on October 25th, the Ministry of Agriculture and Rural Affairs issued the "Work Plan on Expanding Current Investment in Agricultural and Rural Infrastructure Construction", which mentioned that from now until the end of the year, we should focus on the shortcomings of agricultural and rural infrastructure, and focus on the construction of water conservancy facilities such as large and medium-sized irrigation areas, small farmland water conservancy facilities, modern facility agriculture and cold chain logistics facilities for agricultural products storage and preservation, so as to ensure that construction can be started as soon as possible.

The first national standard in the field of industrial internet network in China was issued.

Recently, the National Standardization Administration Committee issued the No.13 Announcement of People’s Republic of China (PRC) National Standards in 2022, and approved the publication of the national standard GB/T 42021-2022 "Overall Network Architecture of Industrial Internet", which is the first national standard issued in the field of industrial Internet network in China, marking a solid step in the construction of China’s industrial Internet system. (official website, Ministry of Industry and Information Technology)

The rocket assembly in the Mengtian experimental cabin of the space station will be transported to the launch area and will be launched in the near future.

According to the China Manned Space Engineering Office, on October 25, 2022, Beijing time, the combination of Mengtian experimental module and Long March 5 B remote four carrier rocket has been transported to the launch area. In the follow-up, various functional inspections and joint tests will be carried out as planned, and the launch is planned to be carried out in the near future. (CCTV News)

Guidelines for Venture Capital in Hainan Free Trade Port (2022 Edition) was issued.

Recently, the Development and Reform Commission of Hainan Province issued the "Guidelines for Venture Capital in Hainan Free Trade Port (2022 Edition)" to clarify the relevant regulations and preferential policies for the management of venture capital enterprises in Hainan. It is required that the registered capital of the registered enterprise shall not be less than 30 million yuan, the number of investors shall not exceed 200, and at least three senior managers with more than 2 years of venture capital or related business experience shall bear the investment management responsibility. (Hainan released WeChat WeChat official account)

Nanjing plans to cancel the household registration restrictions for online car drivers.

The official website of Nanjing Transportation recently issued an announcement to solicit opinions on the revised draft of Nanjing’s Measures for the Administration of Online Booking of Taxi, and it is proposed to amend Article 9 of the Measures, namely, the conditions that drivers engaged in online car rental services in this city should meet, and delete the provision of "having a local household registration or obtaining a local residence permit" in the first item of this article. At present, the collection of opinions and suggestions has been closed. (The Paper)

Guangzhou: The epidemic situation in Haizhu District is in a critical stage, and the situation of epidemic prevention and control in the city is severe and complicated.

On October 25th, the reporter learned from the press conference on epidemic prevention and control in Guangzhou that the current epidemic situation in Haizhu District is in a critical stage, and many cases of social positive cases have been found in Tianhe, Yuexiu and other districts, and the situation of epidemic prevention and control in the city is severe and complicated. From October 24th, schools and kindergartens in Haizhu District suspended offline teaching. The person leaving the ear must hold a 48-hour negative nucleic acid certificate. (CCTV News)

[Looking overseas]

The three major US stock indexes closed higher across the board, with the Nasdaq up 2.25%.

US stocks closed higher on Tuesday, with the Dow up 337.12 points, or 1.07%, to 31,836.74 points. The S&P 500 index rose 61.79 points, or 1.63%, to 3,859.13 points. The Nasdaq rose 246.50 points, or 2.25%, to 11,199.12 points.

Rich Sunak accepted the appointment of the King of England and officially became the Prime Minister of Britain.

On October 25th, local time, Rich Sunak, who was just elected as the leader of the British Conservative Party, accepted the official appointment of King Charles III of England at Buckingham Palace and became the new British Prime Minister. The 42-year-old Rich Sunak is the third prime minister in Britain in the last seven weeks and the first Asian prime minister in British history. According to the BBC, Sunak is also the youngest prime minister in Britain since 1812. (CCTV News)

The EU plans to provide Ukraine with 18 billion euros in aid in 2023.

On October 25th, local time, Ursula von der Leyen, President of the European Commission, said at an international expert meeting on Ukraine’s reconstruction held in Berlin, Germany that the EU plans to provide Ukraine with a total of 18 billion euros in aid in 2023, equivalent to 1.5 billion euros per month, to support the operation of the Ukrainian government, pay the salaries of Ukrainian public officials and maintain and rebuild important infrastructure. (CCTV News)

EU member states reach agreement on joint procurement of natural gas.

On October 25th, local time, the meeting of energy ministers of EU member states was held in Luxembourg. After the meeting, siemsen, the EU Commissioner in charge of energy affairs, said that the EU member states supported the joint procurement of natural gas at this meeting, believing that this would make the EU in a favorable position in the international natural gas market, and the total amount of joint procurement would reach 13.5 billion cubic meters. The final plan will be decided by the meeting of the European Council next month. (CCTV News)

The investigation of the "Beixi" pipeline leakage accident is still in progress, and Sweden, Denmark and Germany have all sent investigation vessels.

According to a report by Swedish TV local time on October 25th, after the explosion of the "Beixi" natural gas pipeline in the Baltic Sea, intensive investigation work is still in progress. Sweden, Denmark and Germany all sent some investigation boats to the Baltic Sea between Bornholm Island and karlskrona. The staff took photos, inspected and studied the bottom of the pipeline to investigate the cause of the accident. (CCTV News)

Cyclone storm caused power failure in 8 million households in Bangladesh.

On the 25th, local time, cyclone Sitron, which landed near Balisar, Bangladesh, caused serious damage to Bangladesh. Hamid, the country’s minister of electricity, energy and mineral resources, said on the same day that the storm had caused about 8 million households in the country to lose power. (CCTV News)

[large company]

Kweichow Moutai responded to the query that the proportion of institutional shares dropped sharply: the situation is not true.

In response to the question of the sharp drop in institutional shareholding ratio, Kweichow Moutai responded that the changes in institutional shareholders’ shareholding were untrue. The total shareholding ratio of the top ten shareholders of the company disclosed in the Third Quarter Report of 2022 was 71.54%, and there were a large number of institutional shareholders after the top ten shareholders. In the fourth quarter of 2022, the company will continue to focus on the strategic objectives and annual work arrangements, go all out to deepen reform, explore and innovate, promote high-quality development, strive to achieve development goals, and create more value for shareholders. (Interface News)

Musk said that he plans to complete the acquisition of Twitter on Friday.

According to Bloomberg news, Musk told several bond underwriting banks that he planned to complete the acquisition of Twitter on Friday.

The last payment is reduced by 8000 yuan! Ask the world to follow Tesla’s price reduction.

It was learned from the AITO Wenjie automobile sales store that Huawei cooperated with Celestial that the M5 and M7 models of Wenjie brand have started price reduction promotion, and the final payment can be directly reduced by 8,000 yuan. (The Paper)

Meizu acquired by Geely wants to build a car across the border? Response: Reserve and recruit talents in the automotive field.

Recently, Meizu posted a number of auto-related job postings on the recruitment website, which is considered to be a signal of Meizu’s cross-border car building. On October 25, Meizu related people said that the company is indeed reserving and recruiting talents in automobile-related fields. (The Paper)

[Nuggets Circle]

Northbound funds bought a net of 2.845 billion yuan, and Longji Green Energy and Mindray Medical were added.

On October 25, northbound funds bought a net of 2.845 billion yuan all day; Among them, Shanghai Stock Connect bought 2.256 billion yuan and Shenzhen Stock Connect bought 589 million yuan. Among the top ten trading stocks, the top three net purchases are Longji Green Energy, Mindray Medical and LU ZHOU LAO JIAO CO.,LTD; The top three net sales are Kweichow Moutai, Ping An Bank and Wanhua Chemical.

The institution sold these 18 shares and bought 354 million yuan of Junshi Bio.

On October 25, in the Dragon and Tiger List, a total of 39 stocks appeared as institutions, 21 stocks were net bought by institutions and 18 stocks were net sold by institutions. On that day, the top three stocks bought by institutions were Junshi Bio, Haitian Seiko and Today International. On that day, the top three stocks sold by institutions were Company No.9, Guomai Technology and Huitian New Materials.

"A wealth selection"

Cross-border financing macro-prudential adjustment parameters are raised, what signal is released?

Experts believe that the increase from 1 to 1.25 means that domestic enterprises and financial institutions can borrow more foreign debts. Since the beginning of this year, the RMB exchange rate has shown two-way fluctuations. This move can ease the pressure of RMB depreciation in the spot exchange market, and more importantly, further release the signal of stable exchange rate, which will help stabilize market confidence and avoid excessive accumulation of RMB depreciation expectations in the short term.

From bike-sharing to the consumption of "red envelopes", the application scenarios of digital RMB continue to expand.

Not only on the personal side, but also on the corporate business side, digital RMB has also achieved breakthroughs in various business scenarios. Recently, Suzhou, Chengdu, Fujian and other places have applied digital RMB to the scenes of enterprise receipt and provident fund deposit, helping the digital economy to accelerate its development. Experts said that the pilot application of digital RMB has entered a relatively mature stage, and the next thing to think about is the formulation of digital RMB issuance system and the operation mode of operating institutions.

[Today’s notice]

10: 00-tuyere survey, mass production vs bankruptcy industry squeezing bubble! How does lidar pass through the dawn?

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Heduo Technology won the financing of 100 million yuan from Sequoia, and will deploy parking service in 400 parking lots within 2 years | Titanium News.

Ni Kai, founder of Heduo Technology

Titanium Media News | December 14th news:Titanium media learned that the self-driving startup Heduo Technology has completed the A round of tens of millions of dollars financing, with sequoia capital china leading the investment and Oceanwide Investment following the investment. The original investors Siweituxin, IDG Capital and BAI (Bertelsmann Asia Investment Fund) continue to increase their holdings.

Ni Kai, founder and CEO of Heduo Technology, said that Heduo Technology is committed to building an autonomous driving scheme based on cutting-edge artificial intelligence technology and automobile industry technology, and promoting the application of autonomous driving as soon as possible. This round of financing will be mainly used to increase investment in technology research and development, and accelerate the landing of the self-driving mass production solution independently developed by the company.

Compared with ordinary self-driving entrepreneurs, as a "veteran", Ni Kai obviously has a more clear and pragmatic plan for the company’s research and development direction and development path. At the beginning of the establishment of Heduo Technology, Ni Kai announced a clear and unique development route: at this stage, the company aims to realize the industrialization of autonomous driving technology, focusing on two major application scenarios: expressway and parking service.

Established more than a year ago, the team developed HoloPilot, an expressway autopilot solution, and HoloParking, an intelligent parking service autopilot solution, and reached in-depth cooperation with many host manufacturers and Tier 1 suppliers. Among them, the landing plan of HoloParking has been put on the agenda:

It is expected that from 2019, the "last mile" demonstration operation project will be carried out in cooperation with Shanghai Automobile City; By 2020, HoloParking will land in at least 400 parking lots in 20 cities by joining hands with partners such as Parking Simple and Velodyne.

According to Ni Kai, the founder of Heduo Technology, unlike most parking assistance functions on the market, HoloParking does not require the driver to drive the vehicle next to the parking space. The driver can get off at the gate of the parking lot, and the vehicle can find the parking space and park independently, without being watched. When picking up the car, the owner can also remotely start the HoloParking system, so that the vehicle can park itself and drive to the boarding place. In other words, the owner can complete the whole process of parking and picking up the car without entering the parking lot.

Ni Kai believes that the value of this product is that it can really save time and energy for car owners in all weather and all scenes, which requires the support of three major capabilities: intelligence, robustness and landing.

According to Ni Kai, the conventional thinking of the industry is to take the car as the only carrier to realize autonomous driving, but the pure car-end solution can not meet the three requirements of intelligence, robustness and landing at the same time. The method of Heduo Technology is to introduce the field terminal and high-precision map terminal into HoloParking system, and form a set of "three-terminal integration" scheme together with the vehicle terminal.

The application scenarios of autonomous driving include urban self-driving taxis, high-speed trunk transportation, terminal transportation and transportation in special scenes such as mining areas and ports, etc. Among them, Level4 self-driving taxis are considered to have the largest market space, but they are limited by regulations and technologies, and the landing period is long. Therefore, many autonomous driving projects locate the landing direction in other limited scenarios.

Heduo Technology’s trunk transportation and parking service are the popular landing scenes. In trunk transportation, players such as Tucson Future, Zhijia Technology, Yinche Technology and Shiqiao Logistics have flooded into the scene. In parking service, Yushi Technology, which was established earlier, has also reached a cooperation with Gofun, a shared travel project owned by Shouqi Car.

The real landing of autonomous driving in a limited scene requires not only the stability of technology, but also strict cost control. The lidar required by Level 4 is undoubtedly the key factor. Ni Kai said that in terms of sensors, Hedo has reached a strategic cooperation with laser radar supplier Velodyne, which will provide Hedo with priority procurement rights.

"We will work together to reduce costs. Heduo’s goal is to realize the cost of single parking space renovation of 2020 yuan." Ni Kai said.

It is understood that Ni Kai worked in Microsoft and Baidu Deep Learning Research Institute, founded Baidu driverless team from scratch, and led the team to complete the first road test of Baidu unmanned vehicle. In June 2017, Ni Kai founded Heduo Technology, which attracted wide attention from the industry at that time. Only one month after its establishment, Heduo Technology announced that it had obtained tens of millions of dollars of angel round financing.

In addition, the comprehensive strength of Heduo technology team is also outstanding. This team is one of the few teams in the industry with full-stack autonomous driving research and development capabilities. The number of doctors and masters is over 90%, and most of them have worked in autonomous driving technology companies or automobile manufacturing enterprises such as Baidu, BMW, Mercedes-Benz, Bosch and Garmin.

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Today’s headlines | Can a new generation of Tang dynasty open the "Zhenguan rule" of BYD dynasty?

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