标签归档 西安高端外卖

Zhiji Automobile is a brand-new user-oriented automobile science and technology company jointly built by SAIC, Zhangjiang Hi-Tech and Alibaba Group, which was established in 2020. As the implementer of travel change in the intelligent era, Zhiji Automobile is committed to exploring more advanced intelligent driving solutions to create a better future travel mode.

▲ Photo: Zhiji Automobile

For Zhiji automobile design team, the most important task is to bring a good experience to the interaction between people and cars through high-quality on-board human-computer interaction (HMI) design. Guan Chaoxiong, the software design director of Zhiji car cockpit, once said, "High-quality HMI design is one of the reasons why many consumers choose Zhiji. The rapid iteration of HMI design is inseparable from advanced design tools, and the characteristics of MasterGo, such as efficient collaboration and intelligent delivery, provide key support for us to realize the agile development of HMI design. Zhiji Automobile will also continue to bring more new experiences of intelligent driving to users in the process of deep creation with MasterGo. "

Smooth coordination, with an efficiency increase of more than 30%

MasterGo has fast response speed, many preset materials and rich community resources, and soon spread in the design department of Zhiji. Interaction and products have become the two most used teams. According to Zhou Pingxuan, the designer of Zhiji Automobile, the company highly recognizes the efficient collaborative work mode brought by MasterGo, which makes the communication between upstream and downstream of production, design and research become smooth and improves the overall design and development efficiency by 30%-40%.

The design of HMI is complex. It should adopt multi-sensory interaction mode, transmit and feedback information by visual, auditory and tactile means, and adapt to different application scenarios and environments. Therefore, the design file has many modules and versions. In the past, designers had to export the design draft first, then submit it to R&D for review, and then repeatedly take screenshots to make comparison and modification according to their feedback. After the modification, they had to re-transmit it. Only the time for exporting, uploading and downloading files should be calculated by the day.

▲ Photo: Zhiji Automobile

Nowadays, a link of MasterGo can solve the above problems. Project members operate in the same link, and internal collaboration and external sharing are extremely simple. When the design documents are changed, everyone will see the latest draft anytime and anywhere, and there will be no different versions of the documents. Computers and mobile phones can view them in real time, and the styles can be reused when the permissions are opened. When reviewing the design draft, if you have any suggestions, you can mark comments in the corresponding position through the comment function, and the designer can make targeted modifications and adjustments without waiting for the file transmission and editing process of traditional design tools.

"The most valuable thing about MasterGo is that it no longer needs a group of us to find a design element together, but can find what we need directly from the resource library." For example, to find a module component, in the past, it was necessary to find another module associated with this module and find the corresponding person in charge, and then the person in charge went to his own module library to find it, and so on.

▲ Figure: Zhiji car designers use MasterGo.

In addition to greatly improving the team’s collaboration efficiency, Zhou Pingxuan also mentioned the advantages of MasterGo in system management and design assets. "The document presentation in the MasterGo workbench can also be set regularly, and every document can be followed. We can see that the whole process from 0 to 1, from birth to growth, can directly trace its source and improve the unity of asset management of the whole team."

Create an excellent HMI design system to enhance the product interaction experience.

Xiao Rui, the designer in charge of building the control library of Zhiji Automobile, believes that AIGC technology can quickly generate various design materials, but it is not suitable for HMI design scenarios. He explained that AIGC technology is more suitable for users who have a lot of marketing needs at the C end, and they often need to do a lot of banner or other short and fast promotional materials without too much refinement and personalization.

"The car model needs very high and accurate design. We have a special modeling department, which will render different interior decoration drawings according to different models. We have strict requirements for details such as light and texture. We need intelligence, but we are more focused and accurate. At this point, MasterGo meets our needs well." Xiao Rui said.

▲ Photo: Zhiji car designers discuss the MasterGo design draft.

Xiao Rui also said that MasterGo’s support for control selection also brought them great convenience. He said that when calling controls, colleagues in the application team liked MasterGo’s control selection very much. It is not only convenient to adjust the control, but also has a variety of options. If you mark the properties, you can choose the style you need according to different parameters, which can greatly improve the design efficiency and consistency.

"For HMI design, we need to consider things from the system level rather than a single application level, so we emphasize unity and consistency. Unifying component libraries and design specifications in MasterGo is the basis for achieving standardized management. " Xiao Rui said. He believes that on the basis of standardized management, collaborative efficiency improvement brings designers more creative space. "This will allow us to have more time and energy to focus on innovating and optimizing HMI design, and bring better interactive experience to our users."

"Internal" worries about "external" troubles, and localization and migration follow the trend.

Internet product designers are no strangers to foreign collaborative design software. After the outbreak of supply interruption, the designers of Zhiji Automobile paid more attention to the security of design software and began to look for the optimal solution in domestic software.

When Xiao Rui talked about local design software, he felt that it would greatly slow down the efficiency of designers. For example, when the document versions of the sender and the receiver are different, updating the material library will automatically break the links of some controls; If you open the same file with different software versions, the layout will be misplaced and you can only reassemble the elements; If the file version update is not synchronized, the file transfer process will be interrupted for no reason, and it will be impossible to download after the time limit; Publishing new files must be exported and imported locally, and then manually downloaded and updated, which is a complicated and time-consuming process.

▲ Photo: Zhiji car designer computer desktop

After comprehensively comparing the collaborative design software on the market, Xiao Rui decided to introduce MasterGo into the Zhiji design team. "Sketch to MasterGo has the highest degree of file restoration, and the overall migration cost of our team is very low." After the privatization deployment, the efficiency and professionalism of the MasterGo team made Xiao Rui firm his choice. "On one occasion, we put forward two requirements, one is to copy and paste as it is, and the other is to share files in HTM, PNG, PDF and other formats. The MasterGo team responded quickly and gave us a lot of positive feedback. No matter the product manager or the front-end developer, they were sincere and professional, and they helped us solve very difficult problems in the shortest time."

▲ Figure: Zhiji car designers use MasterGo.

As an online product design tool to achieve "synergy and efficiency improvement", MasterGo’s increasingly excellent product performance and details exactly fit the brand connotation of Zhiji Automobile. It is simple and simple, which not only unifies the overall situation but also polishes the details, and is convenient and changeable. When asked about the expectation of MasterGo, the UED team of Zhiji Automobile believes that "online collaboration is bound to become the mainstream trend in the future, and learning and adapting to online collaboration tools is a skill that every designer must master. MasterGo is a tool, a platform and an opportunity. MasterGo has opened the door to China’s collaborative era and is gradually changing the way China designers work! "

　　[Aika car test drive original]

　　On October 24th, the news that (|) Snake Performance’s high-performance version reached the top of Zhejiang’s fastest domestically produced mass-produced electric vehicles must have blown up the circle of friends of fans. And this week, I am very honored to be the first lucky person to test drive this high-performance version of the car. As for this newly-made domestic upstart, how much gold does it have? Let’s look down.

　　In recent years, the development of domestic new energy vehicles can be said to be very rapid, but everyone’s focus on domestic new energy vehicles is more on intelligence and cruising range, which can be said to be a weak item in performance. This time, the performance of Zhiji L7 Snake Performance in Zhejiang has even surpassed the top high-performance models such as AMG (|), (| |) Turbo S, (|), RS7, RS6, and it can be said that it is proud. Although its Zhejiang performance has just been refreshed by (|), it still ranks in the first echelon.

　　What major events may affect the capital market over the weekend? The highlights are summarized as follows:

　　Macro and market news

　　State-owned Assets Supervision and Administration Commission: Accelerate the construction ofA new type of power system with the main body

　　According to a report by Cailian on Saturday, the State-owned Assets Supervision and Administration Commission of the State Council held a special meeting on the work of central enterprises to keep warm and supply this winter and next spring on November 16th. The meeting demanded that the long-term mechanism should be improved, the construction of peak-shaving power supply should be promoted according to local conditions, investment in technological innovation should be increased, and the construction of a new power system with the main body should be accelerated. It is necessary to strengthen risk investigation, put safety in production in a prominent position, and serve the overall situation of ensuring supply and stability with a good situation of safety in production. Relevant responsible comrades of 17 central energy supply enterprises attended the meeting., State Grid, ChinaFour enterprises, such as Electric Power and National Energy Group, reported the situation of power supply protection on the spot.

　　Three departments: lend, withdraw and cut off loans to real estate enterprises in normal operation, and support real estate enterprises to raise funds through reasonable equity in capital market.

　　On Friday, the people of ChinaThe General Administration of Financial Supervision and the China Securities Regulatory Commission jointly held a forum for financial institutions to study the recent real estate finance,Key tasks such as launching and debt risk resolution of financing platforms.

　　The meeting emphasized that in the past, the financial sector actively cooperated with the competent departments of the industry and local governments, made comprehensive policies from both the supply and demand sides of the real estate market, maintained the stability of key financing channels such as credit, bonds and equity, supported the improvement of industry operations, optimized and adjusted individual housing loan policies, and made efforts to stabilize the real estate market, which achieved good results. Recently, financial departments and industry authorities jointly held a symposium on representative real estate enterprises.Understand the main financial needs of industry risk resolution and high-quality development. All financial institutions should thoroughly implement the deployment of the Central Financial Work Conference, adhere to the "two unwavering", meet the reasonable financing needs of real estate enterprises of different ownership equally, and spare no expense in lending, drawing loans and cutting off loans to real estate enterprises in normal operation.

　　Continue to make good use of the "second arrow" to support private real estate enterprises to issue bonds for financing. Support real estate enterprises to raise funds through reasonable equity in the capital market. It is necessary to continue to cooperate with local governments and relevant departments, adhere to the principle of rule of law and marketization, increase financial support for Baojiaolou, and promote the industry.. It is necessary to actively serve the construction of "three major projects" such as affordable housing, accelerate the reform of the supply side of real estate finance, and promote the construction of a new model of real estate development.

　　Three departments: consider the credit supply in the second two months of this year and the beginning of next year as a whole to promote the stable growth of China’s economy with the stability of credit growth

　　On Friday, the China Municipal People’s Government, the General Administration of Financial Supervision and the China Securities Regulatory Commission jointly held a forum for financial institutions. The meeting held that in the next step, we should strengthen our confidence, continue to exert our strength and make contributions for a long time, continue to increase policy implementation and work promotion, and persistently create a goodFinancial environment. It is necessary to implement the requirements of cross-cycle and counter-cycle adjustment, focus on strengthening the balanced supply of credit, and make overall consideration of the credit supply in the second two months of this year and the beginning of next year to promote the stable growth of China’s economy with the stability of credit growth. It is necessary to optimize the capital supply structure, revitalize the existing financial resources, increase financial support for major strategies, key areas and weak links, and enhance the sustainability of financial support for the real economy.

　　Securities and Futures Commission: Improve the regulatory rules and severely crack down on derivatives as a "channel"The behavior of futures market supervision

　　On Friday, the CSRC publicly solicited opinions on the Measures for the Supervision and Administration of Derivatives Trading (Second Draft for Comment). Among them, it is mentioned that the supervision rules should be improved and the behavior of circumventing the supervision of the futures market with derivatives as a "channel" should be severely cracked down. The CSRC has systematically sorted out this issue and standardized it in these Measures, including prohibiting the circumvention of the position limit system, the letter cover system and the reduction and sale restriction system through derivatives trading, prohibiting short-term trading, insider trading and market manipulation through derivatives trading, and prohibiting derivatives operating institutions from being bigger than listed companies., the actual controller, Dong Jiangao, and the subject of reducing holdings and restricting sales to carry out derivative transactions with the shares of the listed company as the subject matter.

　　Industry news

　　The third day of national talks: lively atmosphere delivers good newsEnterprises appear in anti-tumor drugs or concentrate on negotiations.

　　Today, on the third day of the national talks, according to the on-site observation of the reporters of Cailian Association, the number of enterprise representatives has increased significantly., AstraZeneca,, Deqi Medicine,Representatives of companies such as Novartis and Kelun appeared one after another. According to this, the reporter judged that anti-tumor drugs will be concentrated in negotiations today.

　　It is reported that Hengrui and other "PD-1 Four Little Dragons" will all negotiate for renewal or expansion of indications today, as well as cornerstones andCooperative PD-L1 suglimab injection. In addition, AstraZeneca is responsible for the negotiation of destrastuzumab for breast cancer drug DS8201 injection, which has also attracted much attention.

　　Directly hit the 2023 medical insurance country to talk about the next day: the pace is accelerating! More than 30 companies have appeared on hypoglycemic drugs or concentrated on negotiating varieties.

　　On Saturday, the four-day 2023 national health insurance talks entered the second day of the agenda. According to the reporter of science and technology innovation board Journal, it is estimated that more than 30 enterprises will participate in today’s negotiations, AstraZeneca,, Hunan Kelun, Liaoning, Bayer, Shijiazhuang Four Medicines Group and many other enterprises have made appearances.

　　According to the reporter’s statistics, among the enterprises participating in today’s negotiations, there are many products involving diabetes drugs. It is speculated that hypoglycemic agents are one of the key varieties to be negotiated today.

　　AI becomes the focus of high-tech fair:All-in-one machine attracts the audience to stop. The release of domestic Chiplet large model reasoning chip

　　Cailian reported on November 18th that the 25th China International Hi-Tech Fair (hereinafter referred to as "Hi-Tech Fair") was being held in Shenzhen. At the new generation information technology exhibition in Futian exhibition area, a huge server box with Logo was prominently placed in the center.

　　According to the on-site technicians of Luchen Technology introduced to the reporter of science and technology innovation board Daily, this equipment is the original DGX H800 all-in-one machine, and Luchen Technology independently designed and developed the corresponding large-scale model software service to match it, thus forming Luchen Technology’s Colossal-AI extremely fast large-scale model workstation for sale or rental.

　　Huawei Xiaomi’s new car is overcharged with fire? 4COn the eve of mass application, listed companies in the industrial chain "prepare for war"

　　The reporter of Cailian learned from the industry on Saturday that the 4C overcharge brought by the 800V high-voltage electrical architecture will be applied in batches next year. In addition, the reporter learned from a non-public survey summary that it is estimated that about 25 car companies have launched 800V PRO models at present, and they should make significant contributions to the increment next year.

　　At this stage,、When the layout 4C is overcharged. In the supply chain of 4C rechargeable battery, the shipments of both electrolyte and anode covering materials are not large. A person from a negative material factory told Cailian that the fast-charging negative electrode shipped by the company in recent years can basically reach 4C. According to its forecast, the shipment of 4C negative electrode is expected to be the same as that of ordinary negative electrode in the next year. And more related industrial chains have their production capacity layout.

　　Huawei not only asks the intellectual circles, Yu Chengdong: There are also two "circles", from BAIC and Jianghuai.

　　The 2023 Guangzhou Auto Show officially kicked off on Friday. Yu Chengdong, managing director of Huawei, CEO of BG, and chairman of BU, a smart car solution, appeared at the auto show. In an interview with the media, he revealed that there will be two "boundaries" from BAIC and JAC after the world of intelligence.

　　This time, Huawei HarmonyOS Zhixing participated in the exhibition as an independent booth for the first time, and its debut models also included Wenjie M5 Urban Huancai suit, Wenjie New M7 and Zhijie S7. In addition, the high-end luxury car M9 also made its first public appearance at the auto show, and it is planned to be officially listed in December this year. Yu Chengdong warmed up the M9, which made its first public appearance. There were many "secrets" and the turning radius was very small, so it "drove like a car".

　　Exclusive |Next week, the price of the China market will continue to increase.

　　On Friday, Blue Whale reporter learned from close insiders that after three consecutive price increases, the China market price will be raised again next week.

　　Company news

　　This week, more than 10 listed companies intensively disclosed the business progress related to computing power.The interactive platform said that in the future, the rental price of computing power will be adjusted according to various factors.

　　continueTuesdayIt is planned to raise the charge of NVIDIA A100 computing service entrusted for operation by 100%. According to incomplete statistics, as of press time, this week includes parallel technology,、、、、、、, cloud from technology,、、、、andMore than 10 listed companies have also announced or responded to the progress of computing business on the interactive platform. Among them, the interactive platform said that the first phase of the company’s intelligent computing center will provide about 2500P computing power rental services, and the rental price will be adjusted according to various factors. Parallel science and technology announcement, purchasing 22 A800 AI computing servers from Ziguang Huashan. Announced the signing of a 346 million yuan computing service framework.The unit price is 180,000 yuan /P/ year. Xiaocai Note: In September, it signed a 346 million yuan computing service framework agreement with Qinghai Unicom, and the service fee was calculated according to the tax of 120,000 yuan /P/ year. According to this calculation, the company’s computing lease fee increased by 50%.

　　Shenzhen Zhengwei’s largest industrial park stopped production for two months.

　　Interface News reported on November 17th that Quanwei (Tongling) Copper Technology Company, a subsidiary of Shenzhen Zhengwei (Group) Co., Ltd., suspended production. "In the first half of this year, the company’s production situation was still good. After entering the second half of the year, it began to decline gradually. A few days ago, the company notified the holiday." A staff member of Quanwei Copper said. A document issued by the human resources department of Quanwei Copper, which the reporter was informed of, shows that all employees of Quanwei Copper temporarily stopped working on November 9, tentatively for two months. During the holiday period, the salary of personnel shall be paid according to the minimum wage standard of Tongling City.

　　More than 10 listed companies in Tik Tok responded intensively to the short video of testing water.It is said that the income source of its Tik Tok-certified MCN institutions may be broadened

　　Tik Tok started to pay for testing short video content. As of Friday’s close, it has related business cooperation with Tik Tok.20CM daily limit for two consecutive trading days,、andAlso harvest two boards. According to the incomplete statistics of Cailian, as of press time, including,,、、、、、、、andMore than 10 A-share listed companies, including Tik Tok, responded to the business impact of content payment or related cooperation with Tik Tok on the interactive platform in the past two days.

　　Among them, it is said that the income source of Tik Tok Star Map Service Provider and Tik Tok Certified MCN Agency, whose subsidiary Cinema Tianxia continues to export the content of Daren account in the fields of plot and evaluation, may be broadened. It is a local life service provider and live broadcast agent in Tik Tok, and its subsidiary Zhangwei Technology and other companies have also participated in short drama and short video services in Tik Tok.

　　Behind the expansion of Huawei’s smart car selection model, 11 listed companies in A-share circle of friends supply two or more cooperative car companies at the same time.

　　Yu Chengdong revealed in the latest interview with the media at Guangzhou Auto Show that there will be two "circles" from BAIC and JAC after asking the world and the intellectual world. At the same time, at the auto show, the M9 made its debut for preheating, and the S7 of Zhijie started the big set. Yu Chengdong said at the S7 pre-sale meeting in Zhijie last Thursday that at present,There are four partners in the smart car selection model, including, Chery, Jianghuai, BAIC.

　　According to the incomplete arrangement of Cailian, the suppliers, Chery,A-share parts manufacturers with two or more enterprises in BAIC Group include、、、、、、、、、and. Among them, mainly suppliers such as Jianghuai, Chery and BAIC Group. Supply ordinary wheel hub products for Xiaokang, Chery and Jianghuai passenger cars. To supply bumper products, to supply shock absorption products, and to supply shock absorption and pedal products to Chery. Xiaocai Note: Since the June low, the cumulative maximum increase of the stock price has nearly doubled, and it recorded 17 days and 8 boards in intraday trading on Friday.

　　Five-link plate: The company’s smart car management and other services are applied to intelligent driving in driving test training scenarios different from passenger car scenarios.

　　After-hours announcement on Friday, the company was concerned that some media listed the company as a smart driving concept stock. In the company’s main business, smart vehicle management and smart driving and training business focus on driver training and examination and the information field of vehicle management office, which is applied in the driver examination and training scene, which is different from intelligent driving in the whole scene of passenger cars.

　　The research and development project of brain-computer interface is not expected to affect the company’s production and operation in the short term.

　　After-hours announcement on Friday, the company’s brain-computer interface R&D project is a special project of Jiangsu Province’s key R&D plan. As a project participant, the company undertakes the research and development of sub-projects. At present, the project is in the research and development stage, and it is expected that it will not affect the company’s production and operation in the short term, nor will it generate sales revenue. The company uses Beidou technology to develop and produce timing products, and its annual sales revenue in 2022 is about 20 million yuan. It is estimated that the sales scale in 2023 will be the same as that in 2022. The revenue scale of such products accounts for less than 0.5% of the company’s sales revenue in 2022, with a small proportion.

　　Overseas news

　　SpaceX confirmed that it lost contact with Starship and was forced to trigger its self-destruction system.

　　According to CNN’s report on Saturday, SpaceX’s second test flight was better than the first, but unfortunately, it failed to complete all the scheduled plans and eventually exploded again. According to the report, a few minutes after the launch of the "Starship", Space X Company has confirmed that it lost contact with the "Starship" and its self-destruction system has been forced to trigger.

　　Investors put pressure on the board of directors to let go.Man or return to OpenAI?

　　According to a report by Cailian on Sunday, OpenAI suddenly announced the dismissal of CEO Sam Altman on November 17th, US time. The latest report shows that it is not impossible for Mann to return to OpenAI.

　　Bloomberg quoted people familiar with the matter as saying that OpenAI’s investors are putting pressure on OpenAI’s board of directors to revoke the recall decision. The above-mentioned insiders also said thatCEO Satya Nadella has been in contact with altman and promised to support him no matter what measures altman takes next. Under heavy pressure, the tone of OpenAI’s board of directors softened. Brad Lightcap, its chief operating officer, came forward and said in another note sent to employees on Saturday morning (November 18th, US time) that there was no "dereliction of duty" behind altman’s dismissal, but there was a communication barrier between altman and the board. According to The Verge, the board of directors of OpenAI is negotiating with altman, hoping that he will return.

　　According to the Wall Street Journal, altman is considering returning, but he has told investors that if he returns, he hopes to have a new board of directors and governance structure. People familiar with the matter said that he had discussed setting up another company to hire former OpenAI employees, including several who resigned in protest against his dismissal. People familiar with the matter said that altman expected to make a decision between the two options as early as this weekend.

　　Hundreds of layoffs in Alexa department say they will focus more on production.

　　On Friday, local time, the American technology giant announced that it would cut hundreds of jobs in Alexa’s voice assistant business department, on the grounds that the business focus has changed and more resources will be invested in the production field. In addition, some projects are planned to be suspended, but the exact scale of layoffs or which projects are planned to be suspended are not specified.

　　The storm of Samsung’s head has started again! South Korean prosecutors accused him of manipulating stock prices and demanded a five-year imprisonment.

　　On Friday, South Korean prosecutors accused Lee Jae-yong, the head of Samsung Electronics, of accounting fraud and stock price manipulation in the $8 billion merger of Samsung’s subsidiary in 2015, demanding that he be sentenced to five years’ imprisonment. Lee Jae-yong denied any wrongdoing at the hearing. This hearing is the last hearing of the lower court before the ruling. It is expected that the final ruling of the lower court will be made within a few months, and will be finalized at the latest early next year, thus ending a trial that lasted for three years.

　　The three major US stock indexes closed slightly higher, all of which recorded three consecutive weekly gains.

　　The three major US stock indexes closed slightly higher on Friday, all of which recorded three consecutive weekly gains. The Dow rose 0.01%, up 1.94% this week; The Nasdaq rose by 0.08%, up 2.37% this week; The S&P 500 index rose by 0.13%, and this week it gained 2.24%. Large technology stocks were mixed, and Google fell more than 1%., NVIDIA,Slight decline; Amazon rose more than 1%, Meta,、A slight increase. Energy stocks rose across the board,、Up more than 2%,、、Up more than 1%.

　　[car home Information] Recently, we learned from the ideal official that the estimated price of (|) Max is less than 600,000 yuan (presumably Max is a top model, and ideal models are generally divided into Air, Pro and Max versions), and the official price will be announced at the press conference in December 2023. The ideal MEGA reservation will be opened at 9:40 on November 17th, with a deposit of 5,000 yuan, and the reservation fee can be refunded. The first batch of test drive will be opened on January 13th, 2024, and the order will be confirmed after opening, with priority delivery on January 31st. In January, 2024, the ideal MEGA show car and test drive car will arrive at the retail center in LI, a city. MEGA delivery will start in late February.

　　Just yesterday, we just saw the interior declaration map of the ideal MEGA in the Ministry of Industry and Information Technology, including relevant parameters. Let’s review it again. According to the application information, the length, width and height of the new car are 5350/1965/1850mm and the wheelbase is 3300mm respectively. The size of this model has exceeded the ideal L9. Compared with L9, the length of MEGA is 132mm, the width is 33mm, the height is 50mm and the wheelbase is 195mm. It can be seen that the size of this car will be very large, and such a large wheelbase will increase the space experience inside the car, but it will be a test for turning around at the intersection.

　　The focus of this time is that the new car declared a picture taken from the trunk. It can be seen that the new car still adopts three rows and seven seats, and adopts the traditional MPV layout mode of 2+2+3. However, due to the long length of the car, a considerable space is reserved in the trunk. Under normal circumstances, the longitudinal length of the trunk is 680 mm.. The third row of seats is more interesting. Not only can the backrest be folded forward to expand the space, but it can also be turned forward completely to form a longer storage space. After the three rows of seats are folded and turned over, the depth of the luggage compartment reaches 1066 mm.

　　Judging from the interior, although it is not very clear, there is a high probability that the center console may continue the interior design and layout of the ideal family model. At the same time, the new car adopts a split skylight design, and the second row should also provide an independent screen. The picture does not show the luxury of the second row of seats, but you can see that there are independent handrails on both sides and a wide aisle in the center.

　　In terms of power, according to the application information, the new car uses motors from Huawei Technologies Co., Ltd. and United Automotive Electronics Co., Ltd., with maximum power of 155 kW and 245 kW, and is equipped with ternary lithium batteries from Contemporary Amperex Technology Co., Limited. According to the previous information, the new car will be built on an 800V platform, equipped with a 5C Kirin battery, with a charging power of 500 kilowatts, a battery life of 400 kilometers in 9 minutes and 30 seconds, and a battery life of 600 kilometers in 22 minutes. (Text/car home Qin Chao)

　　Reading tips

　　With the popularity of social media, a "online celebrity" character and a song can often make a place a punching place for "online celebrity". However, if online celebrity wants to have lasting vitality, it must not only rely on marketing innovation, but also have the competitiveness of product content, including the uniqueness of the product itself and the value it brings to tourists.

　　After Ding Zhen became popular, Litang became famous, "going north to Cao" made Cao county out of the circle, and "Mohe Ballroom" brought fire to Mohe … … The emergence of "online celebrity" destinations has brought a new direction to the tourism industry.

　　Gu Huimin, a professor at beijing international studies university College of Tourism Science, told Workers Daily that tourist cities can quickly attract attention with the help of the special influence of a special person, event and music, and play a good role in publicity and promotion. Therefore, it is advisable to use the unique advantages of social media to carry out marketing. However, it is an important task for some tourist cities to change "online celebrity" into "Long Red" after its sudden popularity.

　　From "Ding Zhen Effect" to Mohe Out of Circle

　　Ding Zhen has been popular for more than a year. Driven by the "Ding Zhen Effect", Litang, a small county located in Ganzi Tibetan Autonomous Prefecture, Sichuan, has become a "city of the sky" that many tourists yearn for.

　　Affected by this, the local cultural tourism industry has developed rapidly. On October 8, the data released by Litang County Holiday Office showed that Litang County received 137,967 tourists during the "Eleventh" Golden Week, achieving a total tourism revenue of 152 million yuan, a year-on-year increase of 72.4%.

　　According to the data of enterprise investigation, there are currently 896 catering-related enterprises in Litang County, with 287 newly registered in the first 11 months of this year, up 85.2% year-on-year; There are 151 tourism-related enterprises, with 26 newly registered in the first 11 months of this year, up 13% year-on-year.

　　A person can bring a city with fire, so can a song. Because of a song "Mohe Ballroom", China is the "northernmost town" — — Mohe City, Heilongjiang Province, also made a successful exit.

　　On November 17th, the 2021 Winter Tourism Bee Direction released by Ma Honeycomb Tourism and Tencent Travel Service showed that Mohe became the "online celebrity" destination in early winter with a song Mohe Ballroom. After the song was released, the search popularity of "Mohe Travel Guide" in Mahoneycomb Station increased by 166%, and the search popularity of "Mohe Ballroom" increased by 430%.

　　In addition, since October 24th, more than 680,000 netizens have watched the Mohe scenery through Tik Tok live broadcast. From October 24th to November 6th, the search volume of "Mohe" in Tik Tok increased by 621% on a biweekly basis.

　　Feng Guangqing, director of Mohe Municipal Bureau of Culture, Sports, Radio, Film and Tourism, said in an interview with the media that Mohe Ballroom, like the song Chengdu, can become a local cultural symbol. In the future, we plan to find a suitable location to restore the old ballroom and let this symbol continue to expand.

　　The traffic password behind "online celebrity"

　　There are many cases in which a song brings fire to a city. Previously, "Chengdu" with a high degree of popularity brought fire to Yulin Road and taverns in Chengdu, and "The Shepherd of Cocoto Sea" also made the beautiful scenery of Altay and Ili in Xinjiang known to more people … …

　　"I just got hit by the song Chengdu ‘ Planting grass ’ I just went to Chengdu, especially that sentence ‘ Eager to take a walk in the streets of Chengdu ’ . I went to Chengdu in August last year, and I felt the amorous feelings of that city while listening to songs. It was very good. After listening to Mohe Ballroom, if it weren’t for the epidemic, I would have punched in Mohe. " Ms. Fang, who works in an Internet company in Beijing, told reporters.

　　Some experts pointed out that a song can become the cultural brand of a city, and it can also make tourists know and remember the destination. At the same time, the popularity of short videos also enables more users to know more about each city through vivid and interesting content, leaving a beautiful and deep impression, and "weeding" offline through online "planting grass".

　　Feng Guangqing said that short video has become a ubiquitous medium, with a huge potential customer base and a vibrant market. If the perspective of short video is human’s perspective, it will give people a sense of substitution and accomplishment. Then there is an array effect on the short video platform. Everyone shoots a punch point and spreads it repeatedly, which will make people want to imitate it.

　　"One by one ‘ Online celebrity ’ The emergence of the destination relay has brought a new direction to the tourism industry, with local talents, ‘ Online celebrity ’ The huge economic effects produced by the brand began to appear. " Feng Rao, head of the Ma Honeycomb Tourism Research Center, told reporters.

　　Let "online celebrity" City Become a "Long Red" City

　　"online celebrity" can not be underestimated in promoting a destination and an experience, so how to cultivate "online celebrity" and make "online celebrity" a "long red" city?

　　In order to cultivate a group of local cultural tourism "online celebrity" creators, in November this year, the Shandong Provincial Department of Culture and Tourism jointly launched the "Incubation of Shandong Treasure Players Project" with platforms such as Ma Honeycomb Tourism, and issued recruitment orders for cultural tourism industry practitioners in Shandong Province, such as tourism experts, tour guides, interpreters and non-genetic inheritors, as well as self-media and photographers, with the aim of creating new local tourism highlights and promoting the development of local cultural tourism industry through the local cultural tourism "online celebrity" creators.

　　"Local talent itself lives in Shandong and has many conveniences in content creation and output. They not only have a deep understanding of Shandong culture, but also can unlock new ways of playing in time. I hope that by incubating local high-quality creators, they will give full play to the role of spokespersons for cultural tourism and continue to export Shandong’s play inspiration. " The relevant person in charge of the Shandong Provincial Department of Culture and Tourism said.

　　However, Gu Huimin pointed out that how to stay popular for a long time after a sudden explosion is an important issue facing some tourist cities.

　　"Every city has its own unique image of cultural tourism, which is worthy of further exploration. It can continuously enlarge the traffic by making movies and holding brand activities to create IP." Wei Xiang, a professor at national academy of economic strategy, said that, for example, Changsha Wenheyou has made catering IP very successful, and it has almost become a landmark that must be punched when traveling to Changsha.

　　In Wei Xiang’s view, for the "online celebrity" city, if it wants to become a "long red" city, it needs to integrate the cultural tourism industry into the local public service system and supporting urban infrastructure construction. By enriching the supply of cultural tourism products, telling good urban cultural stories and optimizing the consumption environment of cultural tourism, it will bring a sense of gain and happiness to local residents and form an attraction to the outside world.

　　Gu Huimin said that if online celebrity wants to have lasting vitality, it must not only rely on marketing innovation, but also have the competitiveness of product content, including the uniqueness of the product itself and the value it brings to tourists. Without innovative products, exciting tourism content, high-quality service, perfect infrastructure and sound market governance, it is difficult to last only through the "online celebrity" effect.

On the morning of March 4th, Master Jiao received official news from Geely, saying that the powertrain information of the Star Yue L, which has attracted much attention, has been confirmed. The Star Yue L will be equipped with Volvo Drive-E 2.0TD engine as standard, with two kinds of power.

Xingyue L, from the CMA framework, has officially released a high-definition exterior photo of the car, and its super-long central control LCD screen running through the main and co-pilot has become one of the biggest highlights of the interior. In the last official announcement of Xingyue L, the car body size was 4770mm× long × 1895mm× wide× 1689mm high and the wheelbase was 2845 mm. This is clearly the size parameter of the intermediate SUV, but Geely said that Xingyue L will "reduce the dimension", which is positioned in the compact SUV. Some students may not believe it, but the official information does mark the information point of "New Compact SUV Xingyue L under CMA high-end series products".

Xingyue L is equipped with Volvo Drive-E’s high-end power product, 2.0T VEP4 inline four-cylinder all-aluminum supercharged mid-range direct injection gasoline engine, which has won the title of "Ward Top Ten Engine" for three consecutive years. The medium power version is 2.0TD-T4 EVO, with a maximum power of 160 kW and a maximum torque of 325 Nm. So now, looking back at the 300 Nm 2.0T on Xingrui, it is obviously a low-power version. Matching with this set of power is a 7-speed wet powershift, with a transmission efficiency of 97.2%. Just as Master Jiao had guessed before.

The Xingyue L will also be equipped with a 2.0TD-T5 high-power 2.0T engine, with a maximum power of 175 kW and a maximum torque of 350 Nm. What is very much expected is that this set of power will match the Aisin 8AT gearbox. Obviously, the whole powertrain has been moved from the Xingyue model.

Changan UNI-K

Great wall WEY mocha

Starway to the moon

In this way, the final price of Xingyue L will become the most anticipated link. In the last article, Master Jiao tried to interpret the future market competitiveness of Xingyue L. First of all, from the big background, at present, some domestic independent brands really focus on developing 2.0T power, including Great Wall Motor, Changan Automobile and Chery, and all of them have begun to lay out their own new flagship SUV models. For example, Mocha in the Great Wall, UNI-K in Chang ‘an and the moon in the stars. Great Wall Mocha has WEY brand genes and its own "high-end" temperament. Therefore, positioning its opponents as joint venture high-end models will not look at its own brand rivals at the same level at all, but the media people will compare each other with their own wishful thinking. Changan UNI-K is also trying to move in the high-end direction, but it is not as high-profile as WEY brand.

At the beginning of March, Changan Automobile announced the pre-sale price of UNI-K. The pre-sale price of 157,900-188,900 yuan really needs some time for the market to digest. In addition, the current market doubts about Changan 2.0T engine are very heavy, and too many negative emotions directly affect the subsequent performance of UNI-K. At the same time, the "weak" Chang ‘an 2.0T engine has inadvertently held up the star path to capture the moon, which means that there is no harm without comparison.

Everyone should know the news of the 2.0T horsepower machine for the moon! According to Chery’s official introduction, this 2.0T engine has a maximum power of 187kW(254Ps) and a peak torque of 390 N m.. However, a domestic self-media has tested its horsepower machine. In their horsepower machine test, in the original factory state, the measured horsepower is 253.83 horsepower and the peak torque is 448.06 Nm. When using the plug-in computer to "unseal" the test potential, the engine broke out with 280.73 horsepower and the peak torque was as high as 489.23 Nm, even more powerful than BMW Gaogong 2.0T.

Obviously, Geely is very smart. After tasting the sweetness of "dimensionality reduction" with Xingrui, the upcoming Xingyue L will not directly compete with its own brand rivals in the same field. Starting from 2.0T, the price of Xingtu Lanyue has reached 190,000 yuan. Although the car is good, it has become a new commanding height in Chery’s car series.

Since Xingyue L is positioned as a compact SUV, the price will definitely be locked in the acceptable price range of the compact SUV market. Previously, the positioning of the Star Yue SUV itself was compact, so the corner master personally guessed that the starting price of the Star Yue L might be slightly higher than that of the 1.5T with 7-speed dual-clutch Star Yue. After all, it left some face for the Star Yue 1.5T low-equipped model, which is expected to be around 135,000 yuan. The price vacuum area between the Star Yue 1.5T and 2.0T is filled with medium power 2.0T, and there will not be many models. The rest is the world of 2.0T high power, and the starting price is closer to or even with the star. Personally, I guess Geely may set its price threshold at 150 thousand yuan.

Conclusion:

Geely and Volvo have reached a merger plan. In the future, they will jointly develop a new generation of dual-motor hybrid system and high-efficiency internal combustion engine, and the next generation of pure electric platform architecture will also be born. The highly automatic driving assistance solution developed by Volvo will be used by more Geely products. Whether Geely Xingyue L can break the conventional thinking of the market like Xingrui will not be known until it is finally listed. Let’s wait and see.